Public relations is neither magic nor deception. It’s about having a passion for the news and telling an interesting story accurately and promptly to audiences who care. PR can help set you apart in a crowded field by successfully interacting with the media. But good PR doesn’t just happen. It takes time, focus, and persistence.
Public Relations Tactics
Pivot offers many tactics to help you get the right message to the right people, including:
- Research, planning, strategy
- Campaign development for issues or products
- Media relations
- Press materials (Press kits, press releases, articles and opinion editorials)
- Press release wire distribution services
- Case studies
- Newsletters (electronic and print)
- Organizing speaking engagements
- Event planning (grand opening, groundbreaking)
- Media training
- Community relations
- Employee communications
Pivot will get to know your business inside and out so that we can apply smart solutions that get results.
Pivot tracks media opportunities in markets you serve, always looking for positive opportunities for you to become involved in the story. As a result, you remain top of mind in a crowded marketplace.