Selling tools for illustrating client challenges and issues, well-constructed case studies lay the ground work for selling solutions. Pivot can take complicated scenarios and craft understandable narratives to explain client needs and solutions.

Media coverage can focus on our clients, or as is often the case for BI, on our clients’ customers. BI has received extensive coverage across the country about its programs and services. Placements include articles authored by BI staff, BI customers and journalists.

EPOCH operates 14 senior living communities in New England. With each community, Pivot identifies story ideas, promotes activities and connects staff with opportunities to showcase their expertise. EPOCH receives a lot of coverage locally and in its industry, and Pivot always seeks activities to reach key audiences, the most recent a social media campaign.

Pedal to Properties receives a good deal of coverage for its unique approach to buying and selling homes. It helps that the company’s founder is an engaging speaker who does a good job telling the story behind his inspiration for showing neighborhoods by bike.

Nationwide offered an unusual service for a premium price. Pivot targeted media that would reach people moving cherished items long distances and collectors. Pivot secured features in Home and Style sections of newspapers, an Associated Press story and various pieces in antique and collectors publications.

Pivot regularly earns the trust of its clients to work directly with their clients. Developing story ideas, drafting case studies or writing articles can be streamlined and efficient when you work directly with the source.

Turning complex information into a narrative that people can understand, including graphs and charts to illustrate trends, is a challenge that Pivot meets every year with the development of these annual reports.

Pivot worked with the Pedal to Properties business development team and multiple suppliers to compile a 300+ page franchise manual deatiling all of the processes and systems established to support franchisees.

White papers help to educate readers on technical or complicated issues. When these are well-crafted, they help people make better-informed decisions and can have an impact on the outcome of an issue or campaign.