DHHS – Launch Video
As part of the “Hope for the future, help when you need it” campaign for the Boulder County Dept. of Housing and Human Services, Pivot scripted and helped to produce a two-minute launch video. Staff members and Director Frank Alexander spoke about the department’s mission to help Boulder County residents and create a stronger community.
DHHS – Marketing Kit
The marketing kit for the Department of Housing and Human Services campaign used the tagline, “Hope for the future, help when you need it,” icons representing services and a color-coding system for each of the department’s divisions. All collateral designed for the campaign formed a “set” of materials for each division and the department.
DHHS – Ads
The Boulder County Department of Housing and Human Services sought to inform Boulder County audiences about its varied capabilities. Using the tagline, “Hope for the future, help when you need it,” and stylized icons representing DHHS’ services, we created and executed and advertising campaign in local print and online media.
DHHS – Logo & Branding
Pivot created a new logo and branding for the Boulder County Department of Housing and Human Services ahead of launching a public outreach campaign. The new logo portrayed the idea of many open doors leading to a linked network of services, and the branding updates positioned the department as a modern, streamlined agency.
Higher Ground – Website
Pivot designed a new website for Higher Ground Consulting, LLC, a company that provides coaching, consulting and training solutions for individuals and organizations. The new website is easy to navigate, and has greater adaptability to better fit founder Darrell Hammond’s needs. The look and feel references the company name with its use of mountain imagery.
Higher Ground – Logo
Pivot designed a new logo for Higher Ground Consulting, LLC, a company providing coaching, consulting and training solutions for individuals and organizations. The new eye-catching logo conveys a more professional image for the company, and references the company name with its use of mountain imagery.
Pedal to Properties – Ad
Pivot created ads for Boulder-based real estate firm Pedal to Properties to reflect the company’s new ownership. Pedal to Properties is a unique real estate firm in Boulder that demonstrates the city’s transportation-friendliness by showing properties via bicycle. The “bicycle wheel”-influenced ads promoted both the real estate and bicycle elements of the business.
BTC – Banner
The banner Pivot created for Boulder Transportation Connections is designed to be a colorful, striking and portable brand and messaging vehicle for the organization. BTC leadership can display the banner at events to reinforce their brand images, colors and commitment to transportation.
BTC – Brochure
After Boulder Transportation Connections rebranded, Pivot created a brochure reflecting the organization’s commitment to transportation, and informing Boulder residents of their mission. BTC is a membership organization aiming to enhance transportation options in and around Boulder.
BTC – Stickers
Pivot created fun stickers for Boulder Transportation Connections, a membership organization that aims to enhance transportation in and around Boulder. The stickers incorporate BTC’s new brand and colors, reflect the organization’s commitment to transportation and are a fun, memorable giveaway for transportation events.
WBM 2013 – Sponsor Kit
Pivot created a sponsorship kit to encourage local businesses to sponsor Boulder’s Walk & Bike Month, an annual event organized by GO Boulder and Community Cycles. Pivot used creative terminology to reflect WBM’s theme, such as “Chain Ring Sponsor” and “Spoke Sponsor.” Sponsors received placement in newspaper ads, magazine ads, posters, news articles and more.
WBM 2013 – T-shirts
To promote Boulder’s Walk & Bike Month, an annual event organized by GO Boulder and Community Cycles, Pivot created colorful T-shirts. By combining retro style with modern sensibility, typography and imagery, the T-shirts grabbed attention and helped spread the word about Walk and Bike Month.
WBM 2013 – Ads
As part of Boulder Walk & Bike Month outreach and promotion, Pivot created colorful ads and placed them in print publications serving the Boulder community. The ads provided the community information about the various Walk & Bike Month events and were consistent with the Walk & Bike Month look and feel established for 2013.
Boulder Gynecology Website
Pivot launched a new website to help promote Boulder Gynecology, a gynecology office dedicated to putting patients at ease and providing the most current and complete information in women’s health care. The new web design is user-friendly and easy to update, and better suits Dr. Lisa Lepine and her practice’s needs.
Heads Up – Sidewalk Decals
Pivot worked with the city of Boulder on the crosswalk safety campaign, “Heads Up: Mind the Crosswalk.” To increase awareness of the city’s new crosswalk ordinances, Pivot created sidewalk decals that were placed at crosswalks throughout the city, particularly near schools.
Heads Up – Bus Boards
Pivot created bus boards promoting Boulder’s crosswalk safety campaign, “Heads Up: Mind the Crosswalk.” The bus boards are designed to increase awareness about the city’s three new crosswalk ordinances and encourage everyone to practice crosswalk safety.
Heads Up – Mascot, Kids T-Shirts, Poster, etc…
To help promote Boulder’s crosswalk safety campaign, “Heads Up: Mind the Crosswalk,” Pivot created a kid-friendly mascot named CW. The mascot visited local elementary schools and handed out kids t-shirts and posters encouraging crosswalk safety.
Heads Up – Student Handouts
To help kids be more aware of crosswalk safety and Boulder’s new crosswalk ordinances, Pivot created student handouts, including bookmarks, stickers and buttons. These handouts were part of the city’s crosswalk safety campaign, “Heads Up: Mind the Crosswalk.”
Heads Up – Ads
Pivot created ads to promote Boulder’s crosswalk safety campaign, “Heads Up: Mind the Crosswalk.” The ads cater to various age groups, including kids, teens and college students.
WBM – E-Newsletters
Pivot worked with GO Boulder and Community Cycle’s to promote the city’s Walk & Bike Month. Pivot created and distributed e-Newsletters to residents through Boulder informing them of Walk & Bike Month and encouraging participation.
WBM – Poster & Utility BIll Insert
Pivot created posters and utility bill inserts encouraging Boulder residents to participate in GO Boulder and Community Cycles’ Walk & Bike Month. The posters and inserts provided details about Walk & Bike Month events as well registration information.
WBM – T-Shirts
Pivot worked with GO Boulder and Community Cycles to promote Walk & Bike Month and Bike to Work Day. Pivot created colorful, illustrative t-shirts to catch people’s attention and raise awareness about the events.
WBM – Logo Design
Pivot created a colorful, retro logo for Boulder’s Walk & Bike Month, an annual event organized by GO Boulder and Community Cycles.
Brio Enterprise – Branding & Logo Design
Pivot partnered with Dana Dupuis, principal of a new consulting company, to come up with branding for her company. The process included selecting and finalizing a name and logo design. This logo design was chosen out of several design options and finalized for use on all Brio Enterprise materials.
Pivot completed a website for Loveland-based Mirasol Senior Living Community. The website includes a custom design with an easy-to-update content management system, allowing Mirasol to highlight the affordable housing options available for seniors 55 and older.
We designed a website for memory care community AltaVita, specifically for seniors. Located in Longmont, Colo., AltaVita provides high quality housing for individuals with memory-related illnesses such as Alzheimer’s and will eventually expand its MemoryCare Centre into a complete senior living community.
Le Peep Website
It’s breakfast time! Pivot worked with breakfast spots Le Peep Boulder and Le Peep Longmont to create an eye-catching and dynamic website. The site showcases the restaurants’ dedication to fresh ingredients, an inviting atmosphere and flavorful fare, combining classic dishes and innovative offerings. Visit www.LePeepBreakfast.com to check out menus and more.
Why wait? TimeView is an new technology that allows you to add your name to a waitlist remotely. TimeView wanted to make a big splash with the debut of its mobile software. Pivot worked with them to create this feature-rich website, including custom design, application integration, and video demos to highlight the software’s features.
South Shore Dentistry Flyer
Pivot partnered with Dr. Larry Burt at South Shore Dentistry to promote Giving Smiles, Changing Lives, an annual day of free dental care for people in the community. This event logo, proposed flyer and media outreach helped tell people about the event.
Real Residents at Golden West
We developed these print ads to highlight the warm and engaging community at Golden West. Many senior living ads use models or stock photography; we wanted real people. Running in local newspapers and magazines, each ad in the series tells the story of a individual or group of current residents.
Integrated Fire Solutions
Integrated Fire Solutions needed a new website to highlight its training services for firefighters. We gave their site a cleaner look, organized the content (which was often fairly technical and dense) to make the site easier to navigate, and set up a blog so the company’s founder could shine as an authority on firefighter safety.
Experience Factor – Website
Experience Factor wanted a stylish, easy-to-update website. Pivot provided the architecture, copy and design. Pivot built and launched the site in an abbreviated time frame so the client could take advantage of a last-minute opportunity for a television interview.
BI – Case Studies
Selling tools for illustrating client challenges and issues, well-constructed case studies lay the ground work for selling solutions. Pivot can take complicated scenarios and craft understandable narratives to explain client needs and solutions.
BI – Media Coverage
Media coverage can focus on our clients, or as is often the case for BI, on our clients’ customers. BI has received extensive coverage across the country about its programs and services. Placements include articles authored by BI staff, BI customers and journalists.
EPOCH – Media Coverage
EPOCH operates 14 senior living communities in New England. With each community, Pivot identifies story ideas, promotes activities and connects staff with opportunities to showcase their expertise. EPOCH receives a lot of coverage locally and in its industry, and Pivot always seeks activities to reach key audiences, the most recent a social media campaign.
Pedal to Properties – Media Coverage
Pedal to Properties receives a good deal of coverage for its unique approach to buying and selling homes. It helps that the company’s founder is an engaging speaker who does a good job telling the story behind his inspiration for showing neighborhoods by bike.
Nationwide Delivery Systems – Media Coverage
Nationwide offered an unusual service for a premium price. Pivot targeted media that would reach people moving cherished items long distances and collectors. Pivot secured features in Home and Style sections of newspapers, an Associated Press story and various pieces in antique and collectors publications.
Air Control Science – MidAmerica Case Study
Pivot regularly earns the trust of its clients to work directly with their clients. Developing story ideas, drafting case studies or writing articles can be streamlined and efficient when you work directly with the source.
Pedal to Properties – Operations Manual
Pivot worked with the Pedal to Properties business development team and multiple suppliers to compile a 300+ page franchise manual deatiling all of the processes and systems established to support franchisees.
BI – White Papers
White papers help to educate readers on technical or complicated issues. When these are well-crafted, they help people make better-informed decisions and can have an impact on the outcome of an issue or campaign.
Learning Solutions – Identity Package
Working with a tight budget, Pivot designed a logo and stationary package to give this small start up a clean, professional look.
Golden West – Brochures
Pivot worked with Golden West to clarify what pieces were needed and then provided copy, design, production and printing oversight for a family of informational brochures. Done over a period of two years, today the material presents a consistent look, feel and message.
Pedal to Properties – Franchise Sales Brochure
Useful for trade shows and online requests for information, this piece sumamrizes how Pedal to Properties grew, why the franchise is unique and what tools are provided to franchisees.
Senior Community Care – Branding
Pivot worked with Volunteers of America to help introduce this new program. Involved from the start, Pivot assisted with naming, logo and collateral design, including brochures, posters and a website which had to be designed incorporating VOA standards and for a older audience.
Krische – Logo and Collateral
Krische Construction needed to update its logo to reflect the company’s shift from building homes to undertaking larger commercial projects. Pivot developed a simple, bold design and incorporated it into all of the company’s print and online collateral.
PharMerica – The Script Newsletter
PharMerica is a national leader in long-term care pharmacy. This print newsletter was used to keep customers informed of health care tips and helpful reminders.
BI – Tri-Fold Mailer
BI targeted county correctional agencies, a new market for offender reentry programs. We assisted BI with a series of direct mail campaigns in key states, including Pennsylvania, Florida, and Texas. The pitch was straightforward and no-nonsense to match the intended audience.
Pedal to Properties – Identity Design
Pedal to Properties collateral, from the stationary and signage to sales brochures and ads, has a unified, consistent feel that incorporates elements of the logo and concept.
Golden West - Website
Golden West, a leading provider of senior living services in Boulder, needed a website that was warm, inviting and personable. Pivot created a site that gives the reader tons of information about Golden West while using photos, profiles and testimonials to stress the importance of the company’s human side.
CCI – Website
After decades of using an online brochure and catalog to sell its innovative community corrections products, CCI wanted an update. Pivot built a website showcasing the company’s products and services and set up an intricate e-commerce section where customers can purchase materials and training.
BI – Magazine Campaign
BI, a cutting-edge provider of treatment, training and monitoring for the criminal justice system, wanted to reach out to potential customers through trade magazines. We created a simple campaign that featured matter-of-fact information about why jail overcrowding is an everyday problem and why BI can provide answers.