A Proven Process -

For more than a decade, Pivot has helped clients tell their story to reach new customers and grow. We’re quick, creative and the furthest thing from a bureaucracy you’re likely to find in a PR and marketing firm. Here’s what happens when you choose to work with Pivot.

First, we get to know you.

What’s your back story? What are your goals? What are the challenges you face? What’s happening in your industry? Pivot gets to know a prospective client in a relaxed initial meeting. Then we do our homework, looking for opportunities in your industry, new places for you to get noticed, and proven tactics to integrate into your strategy.

Second, we surprise you.

Our clients don’t pay us for press releases and story pitches. They pay us to be creative and thoughtful about their businesses. After our initial meeting, we meet with you to talk about how to focus your PR and marketing budget. Do you want to be positioned as an expert in your field? Do you want to make your company more appealing to a certain type of client? We have ideas about how to help. And we promise you haven’t heard them all before.

Third, we go to work for you.

Once we’ve created a strategy, it’s time for the nuts and bolts. We get to work with a drive and attention to detail that borders on the obsessive. We pitch stories to reporters and generate media coverage. We create your social media presence on a variety of platforms. We develop and deliver newsletters, web pages and a host of other marketing materials that appeal to your customers. In short, we do whatever works for you.

Fourth, we stay focused but flexible.

When something works well and we establish a routine, it’s often time to add a new tool to your strategy. If the focus of your business shifts, we change your outreach plan accordingly without missing a beat. We stay on our toes to help your organization stay in touch with the people who need to know about it. It’s one of the secrets to Pivot’s track record.